Welcome. I'm so glad you’re here.

This application is the first step in getting to know you and your business. There are no right or wrong answers — just be honest and take your time.

Please fill out the application below:

Full Name

Where are you currently based? (City, State, Country)

How did you hear about this program? (If referred by someone, please share their name.)

How many months or years have you been a travel advisor? (Please include your start date or an estimate.)

Do you currently have a business name? If so, please share it here.

Do you have a website? Please include the link if available.

Do you have any active professional social media accounts? Please share the links you’d like us to see.

Are you currently affiliated with a host agency, consortia, or both? If yes, please list them here.

In your own words, what inspired you to apply to this program? (What made you feel this might be the right next step?)

What are your top three current pain points in your travel business? (What feels heavy, stuck, or unclear?)

On a scale of 1–10, how ready do you feel to invest your time, energy, and resources into building a business with intention and clarity? (There’s no pressure—just be honest about where you are.)

This is a high-touch, coaching-forward experience that includes bi weekly sessions and guided implementation. Are you able and willing to show up fully over the next 3–4 months? (This requires a time investment of approximately 3–4 hours per week.)

Tell us about your vision. Where would you love your travel business to be 2–3 years from now? (What would feel meaningful, aligned, or successful to you?)

What would make this program feel like a success in your eyes? (How would you know this was the right investment?)

What happens next.

You'll receive a personal email from me with an invitation to schedule a call.

It's a relaxed, no-pressure conversation where we'll talk through your business, walk through the program, and make sure By Design is the right next step for you.

I look forward to reading your application and connecting soon.

Allison

Next Step: Let’s Talk

If your application aligns with the focus and structure of this program, you’ll be invited to schedule a one-on-one conversation with Allison.

This is not a sales call. It’s a grounded, informative conversation where we’ll explore your goals, walk through the program in more detail, and ensure it’s the right next step for your business. You’ll have space to ask questions, share context, and determine if this experience is the kind of support you’ve been looking for.

Once your application is submitted, you’ll receive a private link to book your call. We’re honored you’re considering this opportunity — and we look forward to connecting soon.

Allison Collier is a travel business strategy coach, luxury travel advisor, founder of the Collier Travel Collective, and creator of By Design. With 10+ years in the travel industry, she equips early-stage advisors to build streamlined, scalable businesses that boost profit and impact. Through high-touch coaching and proven systems, she helps them simplify, scale, and grow with clarity, confidence, and intention.